Things your Android Smart TV can do!

Just like smart phones, even TVs are transforming into Smart TVs by the addition of android feature; which further acts as an add-on entertainment to your lives. If you just bought a brand-new Android TV, you probably want to get started fastest. Indeed, you’ll notice right away that it’s similar to the Android phone, but don’t forget it is built for the bigger screen. This opens up your TV to a number of additional features that a curious mind will like to discover. Listed below are some features that doubles your entertainment experience –

  1. Stream Live feeds

Live feeds are some of the most captivating videos on the internet. It’s hard to believe you can watch the mouth of an active volcano, or the middle of Times Square, or even the parade in Wagah border. The fact that you can see all of this is astonishing, especially on a 60-inch screen.

  1. Use voice search to get around

Just like Google, Android TV supports voice search to save you the difficult process of having to type out everything on your remote. Your TV or box remote will come with a voice search button and the options on the top of the home screen too. You can run a lot of the same searches like “weather in Ladakh” or “Time in Nepal”, but of course there are plenty of TV-specific searches available too—try looking for “Rom-com movies” or “Movies featuring Amitabh Bachchan” for that matter.

  1. Bluetooth Connection

Almost all smart TVs come with built-in WiFi & Bluetooth. You can stream your mobile songs and videos on TV as well with the help of the Bluetooth function. Most of the smart TVs also support various Bluetooth accessories such as Bluetooth wireless headphones, keyboards and mouse as well.

  1. Web-Browsing

No matter how big your computer’s display is, it probably can’t come close to a wide-screen HD TV. That’s why many people hook their laptops to their smart TVs using an HDMI cable or chrome cast. This cable allows you to “mirror” the activity on your computer directly onto your TV including web browsing, YouTube, Amazon Prime, and whatever else you want to see although some TVs already have this features pre-installed. Moreover, these TVs have internet which is above it all; it serves all your needs with the help of a remote.

  1. Play Video games without a console

You can now play games on the TV itself, and you don’t even need a console. Most smart TVs have fun and casual mini-games you can download from their respective app stores. The TV remote may not be the best controller, and it may take a little while to adjust, but it should do just fine for simpler games. It’s kind of like playing one of those games on an airplane, using the little TV display in front of you, except without all the claustrophobia.

So what are we waiting for – Let’s get started!!!

Overview on Consumer Durables Market in India

All geared up and conquering the 5th largest position in the consumer durables market, India is growing at the average rate of 15% per year. India undoubtedly is one of the largest growing electronics Market in the World and ranks 3rd largest when it comes exclusive to the TV Industry. Electronic items, that were formerly considered as luxury goods for a long period of time, have become basic necessities of sorts today. What has led to the Growing Demand? and made the market so attractive.

Some key reasons that have propelled the growing Demand includes – Rising Disposable income and easy access to credit; Lenders’ kiosks have been set up in almost every electronic outlet in India in a bid to encourage aspirational and price-sensitive consumers to buy products at minimal or no interest costs without furnishing any collateral that makes it significantly hassle free to own these goods. Next Government’s initiatives towards urbanisation and transmission network augmentation, electric supply channels have been able to cover the previously underserved/unserved regions of India pretty considerably. Lastly the wide usability of Online Sales & also the rise in working age population has stimulated the demand. Not to miss, Consumer durables is one of the most sought-after products, especially during the festive season. Furthermore, when it comes to TV, the digital disruption of the television industry is at its peak. Streaming video is changing every existing relationship in the TV value chain, redefining the role of TV from the traditional eco system.

Overall, the sector over a period of time has also attracted increased Investment which has led to strong foothold on production, Distribution and R&D.

With growing sales, there is a noted disparity among the rural and urban contribution to the Consumer Durables market.  The Rural market contributes only 33% to total sales, which clearly indicates the huge untapped unexplored markets with minimum penetration.Owing to a favourable changing consumption trend and potential size of the market, the rural areas provide a lucrative investment opportunity to the private companies, which is why some of India’s largest consumer durable companies serve one-third of their consumers from rural India.

The sector at the same time period has also seen a consolidation from unorganized retail to modern durable retail chains and e-retailers. Advancement in technology & higher competition are driving price reductions across various consumer durable product segments such as refrigerators & TVs. With the initiative of “Make in India” there is an increased affordability of products with cut throat competition. Manufacturers too have been trying to bring new technologies, differentiating to the market as against the competition which has also led the focus on energy efficient and environment friendly products. Technological obsolescence is a big cause of concern. Consequently, companies have little choice besides spending heavily in innovations and launching new products (or existing products with new features) at regular intervals throughout the year.

What is expected from the future is mostly growth and innovation. However, challenges on various aspects will always be inexorable as Indian Market remains a matured market with cut throat competition on innovation, quality and price. Companies should focus upon growing themselves by adapting to the ever-evolving market scenario and the anonymous hindrances., They always have this ultimate power of turning these inevitable deterrents into life-changing opportunities. What they can do is, never stop innovating themselves and bring new ways and products to meet the escalating needs of consumers.